On December 28th, the launching ceremony and press conference of the LED information broadcasting project of the provincial capital railway station was held in the State Council Information Office. With the launch of this project, 32 LED screens in 31 municipalities and provincial capitals across the country will be integrated to achieve networking and strive to build the world's largest outdoor media network.
The project was initiated and organized by Beijing Zhongshi Media Advertising Co., Ltd., and CCTV said that in the past, the LED screens of railway stations in China were all single-handed, with scattered power, and it was difficult to form a large social propaganda benefit and corporate economy. benefit. The integrated LED large screen, with a total area of ​​more than 4,800 square meters, forms an outdoor media communication platform covering the national central city and most of the domestic population. This is the largest outdoor media broadcast platform in China and the world. During the Spring Festival in China, the average daily audience will reach 50 million.
After the launching ceremony, representatives from six outreaching departments and enterprises from Xi'an, Suzhou, Beijing, and Taiyuan signed a promotion and cooperation agreement with Zhongshi Media at the press conference.
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