Restore the ecological face of VR hardware and reveal how Shenzhen can achieve 50% of the market

In the past eight months, VR has been on the rise, and its development and expansion speed has not been expected in the technology circle, and even in the entire electronics industry. For a time, VR has become the new darling of the venture capital circle, the focus of the newspaper and the press conference, the frequent visitors of the financing list, and the scenery is no different.

In addition to strong capital and entrepreneurial entrepreneurs, there is still a hidden underground force that is helping the VR box makers in Shenzhen.

The reporter contacted the key supply chain people such as Foxconn and Longhua supply chain, Shenzhen VR foundry veterans, Shenzhen VR all-in-one brand manufacturers and other resources in the circle, and conducted in-depth dialogue and exchange around the current scale and development trend of VR foundry industry in Shenzhen; At the same time, with reference to the authoritative report data of Haitong Securities and iiMediaResearch, the company will exclusively sort out a VR hardware OEM supply chain map, and plan all kinds of hanging technology concepts packaging and aura to restore the lower VR hardware ecology. face.

Restore the ecological appearance of VR hardware, reveal how Shenzhen can achieve 50% of the market

"Mountain" mobile phone, another underground river and lake behind the bracelet

"The real amount is still in March this year, and now basically accounts for nearly 50% of the domestic market," said Zhang, a VR integrated machine solution and brand manufacturer in Shenzhen. Of course, he only refers to the mobile VR device of the mobile phone box type, and the shipment of the VR all-in-one machine is still flat.

Shenzhen's manufacturing companies are the most sensitive people in the category of consumer electronics. From the MTK cottage mobile phone madness around 2008, to the Android cottage machine, and then to the “millet bracelet” products from 2014 to 2015, basically every wave of consumer electronics wave, Shenzhen manufacturers are rushing to the product. At the forefront of cheaper, mass shipments, the opportunity for this wave of VR boxes was also captured by them.

According to our incomplete statistics, the total number of VR box shipments from the original mobile phone, bracelet and other factories has reached tens of millions of units. The lowest cost is a few dollars. How to do it is detailed later. .

The share of “50%” is not unusual for Shenzhen's developed hardware supply chain. In the first half of the Hong Kong Global Sources Electronics Show, China Electronics Show and other exhibitions, public mode VR boxes abound, can already smell Shenzhen "cottage" VR taste; recently, in the exchange of intellectual things and VR entrepreneurs "Shenzhen's 'white-brand' VR box is much larger than most of the licensed manufacturers on the market."

Restore the ecological appearance of VR hardware, reveal how Shenzhen can achieve 50% of the market

Mobile phone box, VR all-in-one machine and PC version helmet are the mainstream VR hardware products at this stage. Among them, the PC version is limited to PC configuration requirements and is cumbersome to use. There are few manufacturers involved in China. The following is a discussion on mobile phone boxes and VR all-in-ones that differ in market acceptance.

Restore the ecological appearance of VR hardware, reveal how Shenzhen can achieve 50% of the market

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